Crux is a research-driven
UX & Product agency

UI/UX Design

UX Research

Branding

Human-AI Interaction

UI/UX Design

UX Research

Branding

Human-AI Interaction

Web Development

We love solving difficult user experience challenges with the power of research-driven design

Services

UX Research & Strategy

Empowering your design decisions with data-driven insights. We conduct thorough user research, including surveys, interviews, accessibility and usability testing, to craft strategies that elevate UX.

UI/UX Design
‍

Crafting intuitive user interfaces for websites, mobile apps, and software. Our services span from journey mapping to wireframing and prototyping as well as building design systems from scratch.

Website design & development

Building responsive, visually stunning, and user-friendly websites tailored to your brand.

Human-AI Interaction

We design interfaces and experiences where AI and users interact seamlessly. Our expertise in human-AI interaction ensures easy-to-use intelligent products.

Landing page design & CRO

Designing high-converting landing pages for marketing campaigns and product launches. Our approach combines aesthetic appeal with effective Conversion Rate Optimization (CRO) strategies.

Branding and Identity Design

We create compelling brand identities that resonate with your target market. Our comprehensive branding solutions include logo design, color scheme development, typography selection, and creating cohesive brand guidelines.

Work

‍Explainable AI for the Process Industry | ABB

UX Design

UI/UX Design

Human-AI Interaction

Having a Machine Learning system, which is not well adopted from your users does not lead to better results. This project looks into how the experience of a recommendation system for Process Engineers can be improved.

‍Backpack - redesign of a student portal | Uppsala University

UX Design

UI/UX Design

Helping HCI students select courses efficiently and improving program satisfaction through a student portal redesign.

Improving brand image with an immersive landing page | Movella

Branding

UI/UX Design

Xsens( Movella) used a very outdated landing page to promote their new sensors. This project includes a design of a landing page for their sensor which much better represents their innovative product

‍Create a Site Experience | Bizzdesign

UX Design

UI/UX Design

BiZZdesign needed a UI/UX audit and an incremental improvement of the experience of Enterprise Architects creating presentations and sharing them with stakeholders.